Flaneur
Perfume Brand about Walking in the Chicago as a Stranger2024
Flaneur is a fragrance brand that captures the experiences and emotions of random walks in Chicago. Flaneur is a French term used by nineteenth-century French poet Charles Baudelaire to identify an observer of modern urban life. It captures the process of unknowing where you will end up, collecting objects, remembering places, and getting to know new places. The objects are scented with herbal and woody fragrances reminiscent of the lake.
All photos, scents, symbol, logotype, package, website are credited by MinJi Park.